Most products don’t respond well to temperature extremes in either direction. Temperatures outside a moderate range contribute to physical and chemical changes that are hard to remedy.
This is especially true for beauty products, which require a precise and consistent composition to work as intended. While it’s important to store personal makeup items out of the heat and cold, these products must survive an initial transportation process as well. For those asking how does temperature affect beauty products, here’s a brief guide on how makeup reacts to both hot and cold temperatures.
When transporting beauty products in summer months, your vehicle may warm up to uncomfortably high temperatures. Though many beauty products, particularly those with preservatives, can withstand some warmth, many reach a point when they deteriorate. They break down in a couple of different ways in heat, rendering them unusable or ineffective. This is the first way temperature affects beauty products.
Oils and Water Separate
In extreme heat, substances with different chemical compositions separate as they warm. This applies to oils and water in makeup. Slight separation is alright for several products, including foundation and concealer; you can easily fix this issue by shaking, which re-mixes the product. It’s when beauty products significantly separate that the product loses all utility. Even if makeup is still usable after significant separation, it may be less effective and consistent, making it impossible to fix by simply shaking it for a few seconds.
Ingredients Break Down
Also, high temps break down sensitive chemical compounds in beauty products. Active ingredients are central to many products’ usefulness. When they denature, the product is essentially useless.
Furthermore, though fragrance items don’t have active ingredients per se, heat also compromises their chemical integrity. What’s more, these products are particularly sensitive to sunlight, meaning sustained exposure to a warm, sunny afternoon could seriously hamper their effectiveness.
While heat is the main enemy of beauty products, severe cold can damage them through freezing.
As the water in beauty products freezes, it expands. It this expansion reaches a certain point, it breaks the product’s container. Thus, freezing can cause leaks in shampoo and conditioner bottles, as well as many other items with water. Not only can this bust bottles, but ice’s expansion can permanently displace water so that, when it melts again, the contents don’t have the correct consistency.
Cold Can Denature Enzymes
In addition, while many associate chemical changes with heat, freezing cold can also cause chemical changes. Specifically, freezing certain water-filled beauty products denatures vital enzymes by changing the chemical structures of these proteins.
If your transportation company needs to address temperature extremes and transport beauty products, consider adding refrigerated trucks and vans to regulate temperatures throughout the transportation process.